We believe in the power of issues
We are De Issuemakers: a communications consultancy that advises and supports organisations that have or want to make a social impact. We do this by monitoring, managing and creating social and political issues for them. Since our establishment in 2007, we have been working with a team of 20 enthusiastic, substantively strong and creative professionals for a variety of companies and organisations.
Food safety, stereotyping, digitisation, inclusiveness, the ejected chicken, education, healthcare costs, TTIP or the glass ceiling. For De Issuemakers, developments in society and politics are an important starting point to strengthen the social or political position or reputation of our client.
At De Issuemakers we believe in a proactive attitude. And we do not see issues as a threat, but as an opportunity. An opportunity to position your organisation socially, to bind people to you and, when the situation demands it, to run in front of the troops. We have a good feel for developments in society and politics and are not afraid to propose unconventional solutions.
The Issue Mindset – True bosses have an impact
From genetically manipulated food to fake news . From the plastic soup in the world seas to TTIP and CETA. Each socially aware citizen will likely have an opinion about such themes. This makes them excellent examples of what issues are: topics that affect, connect and require action. Organizations often feel threatened by these issues, preferring to ignore them and only choosing to respond only as a ‘last resort’. We at De Issuemakers believe this approach is outdated. After all, we live in times when a simple tweet can cause a roaring media storm. Ignoring issues is arguably the quickest way for an organization to damage its reputation.