Congratulations to Tony's Chocolonely on the first place in the Sustainable Brand Index! 🎉 Also applause for Dopper (4th), ASN Bank (12th) and Lidl Nederland (20th) for the great quotations. We are proud to…

The elections for the House of Representatives have not yet produced a new government. In the meantime, we are already looking ahead to the next elections: those for the European Parliament. These European elections have already been labeled by many as...

Roadmap. It is perhaps the fastest growing word used in our office. And not just because we now all want to go on holiday by car or train because we are ashamed of flying. Increasingly…

From July 1 this year, supermarkets will no longer be allowed to sell cigarettes and tobacco. After Lidl took the courageous decision to stop selling these products a few years ago, Jumbo…

More and more studies are being published on transgressive behavior at organizations such as the Van Rijn Committee, at broadcaster WNL and recently at TU Delft. Recent reactions, such as denying the allegations and criticizing the…

Does-it-do-it or doesn't-it-it-it? Will Pieter Omtzigt step in, or will Dilan Yeşilgöz step out? The formation of the cabinet resembles highly fluctuating daily rates. The four-party coalition was off the table, but may have been…

Last week I received the 2023 impact report from Wakuli coffee in my mailbox, a report in which the sustainable coffee brand looks back on their year in terms of prices, sustainability and partners. An interesting piece to…

There has been a lot of talk in the European Union for some time about the introduction of the so-called CSDDD directive, renamed by the Dutch media as the 'Anti-looking away law'. This guideline is aimed at reducing the responsibility of major…

The jury members for the Issue Award 2024 have been announced! The issue award is an annual prize for an organization or person that has succeeded in putting an issue on the social and political agenda...

Every year in January we organize the Issue Conference where we focus on a social topic. The Issue Conference, which will be held on January 25 in the afternoon at De Balie in Amsterdam, will discuss 'Opportunities…

The new political leaders of our country must first convince each other of the importance of fundamental rights at the start of the cabinet formation. That you are not allowed to discriminate, that there is freedom of religion,...

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

In the run-up to the (early) House of Representatives elections of November 2023, various issue owners will speak out who are committed to getting important issues on the political agenda. The reason for this series is…

Radical transparency as marketing of the future? Amstelveen, October 5, 2023 Fiber-rich, sugar-free, anti-aging, all natural, sustainable and also vegan? It's almost too good to be true. Is it necessary to…

What will be the issues in The Hague politics this period? Amstelveen, September 22, 2023 Now that Budget Day is behind us, all attention will be focused on the elections in the near future. In the summer it was…

Building bridges between citizens and government in the Citizens' Climate Forum Amstelveen, July 25, 2023 At the end of June, the decision was finally made: the first Citizens' Climate Forum will take place. By 2024, 175 participating citizens will…

Amstelveen, June 23, 2023 Did LTO leader Sjaak van der Tak not only pull the plug on the Agricultural Agreement this week, but also consign the entire polder model to the grave? The polder model has a long, often…

The Dutch are mainly concerned about issues that are close to home Amstelveen, June 21, 2023 The Dutch are currently mainly concerned about issues that are close to home, such as the rising costs of…

Daan de Neef strengthens Issuemakers Former VVD Member of Parliament Daan de Neef will join strategic communications consultancy Issuemakers as a senior advisor on June 12, 2023. De Neef: “Issuemakers and I have a very nice click.…

The historic election victory of the BoerCurgerMovement has brought a lot of attention to the gap between city and countryside. The gap has now completely returned. Politicians, journalists and opinion makers have been pointing out for decades…

Encouraging healthier and sustainable choices? Make it more expensive! The coalition agreement states that as of January 1, 2024, the tax will increase by 196 percent for non-alcoholic drinks such as lemonade, fruit juices and soft drinks. …

Politics & Public Affairs: The 'witchification' of female politicians The NRC previously labeled it as "the witchification of female politicians”: hatred against female politicians. Although we see more female leaders emerging all over the world,...

A brand with an opinion? We all know the animated chocolate figures in M&M's advertising campaigns. Nice, endearing types that have been a lot of fun in recent weeks. First of all, the news that there is a…

Knowledge trip Rotterdam with Issuemakers We recently went on a "knowledge trip" through Rotterdam with the entire Issuemakers team, completely completed by our colleague and Rotterdam resident Jannelieke. We would like to share the inspiring Rotterdammers we spoke with, what we learned...

Issue lecture Josse de Voogd: About outsiders and established people At Issuemakers we constantly think about the target groups we want to reach. We take assumed social differences into account. Because a PvdA member prefers to read the…

Maryam Hassouni wins Issue Award 2023 January 25, 2023 - Actress and writer Maryam Hassouni was declared winner of the Issue Award 2023 during yesterday's Issue lecture. The other nominees were Jelmer Becker from…

Mirjam Kaijer of Voices for Women, youth organization JOB MBO and actress Maryam Hassouni have a chance to win the 2023 Issue Award this year. The jury of the Issue Award presents the award every year...

As in other years, we organize our Issue Lecture in January, where we ask someone to give an introduction to social developments that influence our profession. Since Corona we have chosen to…

The jury members for the upcoming Issue Award 2023 have been announced! The Issue Award is an annual prize for an organization or person that has successfully addressed a topic on social and…

Popular AI tool writes good texts in an instant: is our work redundant? The development of artificial intelligence (AI) is an interesting development in the communications industry. AI tools use advanced algorithms to write texts…

In recent months, a lot has been said and written about Qatar as the host country for the Football World Cup. About the terms and conditions of employment of workers who built the stadiums, about the (missing) human rights in Qatar,…

The presentation of Remkes' long-awaited report the day before yesterday was positively received. A few critical comments, but actually quite positive overall. Striking because there isn't really much new in his report.…

Last week I attended the SDG Action Day on behalf of Issuemakers, organized by VNO NCW West. VNO NCW is in transition to change its course; Tensions in our society are increasingly becoming…

Issuemakers were invited to participate in the OECD international conference 'Effective Public Communication: Better Connecting with Citizens' in Paris on 26 and 27 September. The central theme during this conference was…

Last Tuesday was Budget Day, traditionally the start of the parliamentary year. And although tradition; This year it all seemed a little different. The speech from the throne was… due to the renovation of the Binnenhof…

A new record can be noted in the history books: for the first time in parliamentary history, three surveys will take place simultaneously. The survey into Groningen gas extraction and survey numbers 2 started in June...

There is a lot of media attention to the fact that meat is for the first time more expensive than meat substitutes. Good news you would think! All figures indicate that giving up meat is better for...

Many unrest and protests in society in recent years have a similar appeal: they do not feel heard. Has The Hague forgotten how to listen or does the problem lie elsewhere? Alberto Alemanno is the guru…

Hugo de Jonge, Waylon and Sigrid Kaag; all three apologized publicly, and there was quite a fuss about it three times. During Logeion's C-day 2022, Issuemakers participated in a workshop by associate professor…

Last Thursday was our 12th Issue Conference. After two years of organizing an issue lecture - due to Corona - we were finally allowed to organize a conference again. This year with the theme: World Improvers. With five guests…

When presenting his annual report to the House of Representatives, the National Ombudsman recently emphasized it again: it is high time that the government takes action on issues that have been going on for far too long...

Roos Vonk is a professor of psychology, speaker and author in the areas of leadership, motivation, power, emotions, self-knowledge and the first impression. She is convinced that people can be much more fun and effective if...

Jos Verhoeven has been general director of Start Foundation since its founding in 1998; an innovative, independent, social investor/developer who does not shy away from controversy. For example, Start Foundation previously successfully sued the State because it targeted entrepreneurs who...

The annual Issue Conference will take place on June 16, which you can once again physically attend! Issuemakers organizes the Issue Congress to provide insight and share inspiration on how organizations and companies tackle a topic in the…

In recent years you have heard more and more about corporate social responsibility (CSR); entrepreneurship in such a way that a company consciously focuses its activities on adding (social) value for people, the planet, etc.

The communications consultancy profession is very broad and is developing at breakneck speed. That is why it is important to keep our knowledge level up to date and to continually improve it. We would like to stay informed about…